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One of the world’s largest coffee producer cooperatives, Brazil’s Expocacer, has rebranded with a new name and a focus on more sustainable agriculture and differentiation in the global specialty coffee market.
Formerly known, as “Expocaccer — Cooperative of Cerrado Coffee Growers,” the organization has dropped one “C” to become Expocacer, while maintaining its vision to expand the global reach of Cerrado Mineiro coffees.
With offices in Patrocínio and Patos de Minas, Minas Gerais, Expocacer has played a key role in growing the Cerrado Mineiro designation of origin.
Read the rest at Daily Coffee News
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